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Make Every Day Earth Day Today is Earth Day. What a great excuse to take a break from your
economic woes and focus on your environmental woes. As an entrepreneur,
you have countless things to do to keep the ship sailing smoothly --
naturally, the environment often takes a backseat. But there are things
you can do right now to help make your business more sustainable. Sure, going green is in vogue, but small changes can reap big benefits for business owners who take steps to conserve. To find out how, we spoke with environmental freelancer and pro-blogger Jennifer Chait. She currently writes for such green-minded publications as: Tree Hugging Family, Inhabitots, Blisstree Green and Mother Nature Network. What are five practical things small-business owners can do right now to make their office greener?
Any business owner has the ability to make an impact with their green actions. Clients and employees who see green in action will ask questions and be more likely to get involved with green themselves. Going green is also smart financially. Consumers in numerous recent surveys have noted that they're more likely to do business with an eco-conscious company. Plus, going green can save you money in the long run with less expensive energy costs and money saved on items like reclaimed equipment. That said, it's important that businesses don't "green trap" the office. While consumers are more likely to do business with a greener company, they also recognize when a company doesn't back up their green talk with a green walk. How can business owners motivate their employees to be environmentally-conscious at the work place? Business owners and employees alike are far more motivated by immediate rewards than they are the long term rewards of going green, which is a problem, since green rewards often come in time (i.e. saving money on the electric bill). Also, it's been noted that people tend to go green at home versus the workplace because they don't reap those long term rewards; if you're not paying the bills, why bother turning down the thermostat? The best way to motivate greener employees is to find rewards that make it worth their while, make going green as easy as possible and to lead by example. What are some out-of-the-box or cutting edge ideas for greening your office? Donate your used computers and your business will get a tax break. You can check with Earth911 to find out which local sites near you will accept your computer. A super smart idea is to install an automated light and equipment network system that shut down independently. An automatic system has higher start-up costs involved, but as noted above, employees may not be invested in green work conditions, but an automatic system is always working for the planet. If you really want to go all out when greening your office you can try bringing some nature indoors, installing greener waterless urinals or get hooked up with solar power. How are you celebrating Earth Day this year? I'm more of an all-year-is-Earth-Day type. While I can see some pros of Earth Day, for example this event might change minds and educate folks, it's a little depressing to me that eco-goodness is called out and highlighted in a major way only once per year. In my opinion, the best Earth Day move anyone can make is to become invested in achieving green goals for the entire year.
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| Posted under: Growing Your Business, Ideas
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I agree that every day should be earth day, but unfortunately its not. The government should enforce businesses big or small to have once a month earth day. Meaning businesses would have to change some form like use public transportation, car pool, bike or walk to work, recycle, plant trees, and participate in community clean-up and restoration events. Also activities with the company's annual "Bring Our Kids to Work Day" event to educate employees and their children about actions they can take to benefit the environment. I know that not all companies have the budgets to broadcast their green efforts, but everyone can get involved. By changing to some of these eco friendly ideas, employees also would ways of changing their habits at home to help out the environment and teach their kids on how precious this planet is to us. That way we have some sort of policy where with time the majority of businesses would be helping the environment not destroying it. I know this is a lot to ask for but we have to start somehow and then the rest of the country can fallow in their footsteps. For the sake of our children and our children’s children.
While striving to maintain a sustainable environment, nothing makes a business idea greater than creating or incorporating a greening aspect in the business plan. Small business owners can become part of this noble course throughout their business period!